Close

Frequently Asked Questions

Frequently Asked Questions

What is the E-commerce and Marketing Department?

The E-Commerce and Marketing program is an associate's degree program that teaches students the fundamental principles and practices of e-commerce and digital marketing. This program provides students with knowledge and skills in business, marketing, and communications, while emphasizing the use of digital technologies.

What Career Opportunities Do Graduates Have?

Our graduates can work in corporate communications departments in public and private institutions, in marketing departments of all businesses, in digital media and marketing agencies, and in the digital communications departments of research companies. They can also earn titles such as Digital Marketing Specialist, Digital Marketing Coordinator, Digital Communication Specialist, SEO (Search Engine Optimization) Specialist, SEO Analyst, Content Specialist, Digital Marketing Analyst, Social Media Manager, Social Media Specialist, Social Networking Specialist, E-commerce Specialist, Mobile Marketing Specialist, Digital Advertising Specialist, Digital Advertising Manager, Mobile Advertising Manager, Web Editor, Web Content Specialist, and Digital Media Planning Manager.

What types of projects are worked on in this department?

In the E-commerce and Marketing Department, students typically work on projects such as social media marketing, planning e-commerce processes, website design, designing advertising and marketing materials, creating visual effects and motion graphics.

Which departments can students continue their education after the Vertical Transfer Exam?

You can continue your career journey in one of the undergraduate fields such as Economics and Finance, Electronic Commerce and Management, Public Relations and Advertising, Public Relations and Promotion, Communication, Communication Sciences, Business Administration, Logistics Management, Accounting and Financial Management, Marketing, Advertising Design and Communication, Advertising, Technology and Information Management, International Business Management, International Trade, International Trade and Finance, International Trade and Business, International Trade and Logistics, and Management Information Systems.

What courses are offered in this department?

The department offers theoretical and practical courses such as

  • Digital Marketing,
  • Digital Advertising and Social Media Management
  • Online Sales Platforms
  • Search Engine Optimization
  • Foreign Trade Transaction Management
  • Case Studies in Marketing.
What skills are graduates of the department expected to have?

Graduates of the E-Commerce and Marketing Department are expected to possess the following skills:

Graduates of the E-Commerce and Marketing Department are expected to possess a variety of skills to compete successfully in the business world. E-Commerce and Marketing Department Some of the important skills graduates should develop:

  • Digital Marketing Skills
  • E-Commerce Knowledge
  • Analytical Thinking and Data Analysis
  • Communication Skills
  • Project Management
  • Customer Focus
  • Innovation and Entrepreneurship
Are there internship opportunities in the E-commerce and Marketing Department?

After completing their first year of coursework, our students complete a 30-day summer internship.

Is there a requirement to attend classes?

There is a 70% attendance requirement for theoretical courses and 80% attendance requirement for practical courses.